15+ years in business · manufacturing · services · e-commerce

Traffic & sales

Google & Meta advertising and SEO — a steady flow of customers for your business

We combine paid advertising with search optimization, so traffic to your website is both bigger and cheaper to acquire — and every visit has a chance to turn into an inquiry.

In short

Advertising and SEO are two complementary ways of winning customers online. Advertising (Google Ads, Meta Ads) delivers traffic instantly and you pay per click, while SEO builds free organic traffic over time. Together they lower your customer acquisition cost and free your business from depending on a single source.

01

Paying for ads while the cost per click keeps climbing?

Advertising alone, without an organic foundation, gets more expensive over time. We add SEO to the mix, so free search results take over part of the traffic and your campaigns can focus on the phrases that actually sell.

Benefit: A lower average customer acquisition cost and less dependence on your ad budget.

02

Visible in ads, but nowhere to be found in organic results?

We build your SEO visibility in Google for the phrases your customers search for — from audit and strategy, through content and technical optimization, to link building. We work strictly with safe, "white-hat" SEO that never puts your domain at risk of penalties.

Benefit: A steady stream of organic traffic that keeps working for you even when the ads are switched off.

03

Competitors ranking above you in Google and on Maps?

We strengthen your local visibility: optimizing your Google Business Profile, your presence on Maps and "service + city" phrases, so a customer in your area finds you first — not the company next door.

Benefit: More calls and inquiries from customers in your region.

What our advertising & SEO service includes

  • Google Ads campaigns (search, performance, remarketing)
  • Meta Ads campaigns (Facebook, Instagram)
  • SEO for Google (white-hat SEO)
  • AI Search Optimization (GEO)
  • Local visibility — Google Business Profile and Maps
  • Keyword audit and strategy

How we run your ads and SEO

  1. 1
    Audit & analysis

    We check your visibility, competitors and the phrases you can realistically sell on.

  2. 2
    Strategy

    We split phrases into paid and organic, set the budget and priorities.

  3. 3
    Implementation

    We launch the campaigns and optimize your site for SEO in parallel.

  4. 4
    Optimization

    We cut what doesn't sell and scale what brings inquiries.

38% growth in Google traffic within 90 days (sample project)
977% ROAS after ad campaign optimization
18% lower cost per inquiry than at the start

FAQ

Frequently asked questions about advertising & SEO

Got another question? Call or message us — we'll answer straight.

Ask a question
Which pays off more — advertising or SEO?

Ideally both at once. Advertising delivers inquiries from day one, while SEO builds cheaper traffic over time. Combining the two lowers your average customer acquisition cost and frees your business from a single traffic source.

How long before SEO starts working?

The first effects of search optimization usually show after 2–3 months, with full potential after around six months. Google and Meta advertising brings the first inquiries within days.

Do you only do safe (white-hat) SEO?

Yes. We use only methods compliant with Google's guidelines — valuable content, technical optimization and natural link building. We never risk penalties that could knock your domain out of the results.

How much do advertising and SEO cost at Direct Solution?

It depends on the scope: the number of phrases, channels and how competitive your industry is. Google Ads management starts at around PLN 900/month and SEO at around PLN 1,200/month (the ad budget is billed separately). We prepare an exact quote after a free audit.

Do you work with companies outside Wrocław?

Yes. We are a marketing agency based in Wrocław, Poland and we gladly support local businesses, but we run campaigns and SEO for clients across Poland and abroad — fully remotely and in English.

What is the difference between SEO and AI search optimization (GEO)?

SEO builds visibility in classic Google results, while GEO builds it in the answers of AI search engines such as ChatGPT, Gemini and Perplexity. We increasingly run both together, because they share the same foundations: good content and structured data.

Will I get reports on the results?

Yes. We report in a simple, understandable format: how many inquiries and sales there were, what acquiring a customer cost and what we plan next. The ad accounts and data are yours — you have permanent access to them.

Contact

Let's talk about your customers

Call or message us and claim your free audit. Tell us a few sentences about your business — we'll prepare a free analysis and an initial quote. We usually reply within 24 hours. We work with international clients in English.

Direct Solution · ul. Pogodna 9, 51-361 Wrocław, Poland · VAT ID (NIP) 749 200 04 22

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